Transfermedia is a media technology company based in Potsdam, close to the iconic Babelsberg movie studios. Raw Ventures is specifically invested into the business area of Metadata in film. This pioneering technology and supporting quality frameworks provide new business opportunities for Broadcasters and Video-on-Demand-platforms for more interactive content for consumers (i.e. in the field of In-Stream-Interaction and In-Stream-Shopping), by developing advanced technology to automate and sort the collection, timestamping and link film metadata (actors, locations, items, etc…) from all the stages of the pre and post production process.
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